Communication as culture essays on media and society 1989
Carey, James W. Published New York : Routledge, Language English View all editions Prev Next edition 6 of 6. Author Carey, James W. Physical Description xiii, p.
Series Media and popular culture ; 1. Subjects Massamedia. Mass media. Mass media -- Social aspects. Communication -- Technological innovations.
Society Role of mass media Contents Pt. Communication as culture. A cultural approach to communication ; Mass communication and cultural studies ; Reconceiving "mass" and "media" ; Overcoming resistance to cultural studies. Technology and culture.
The mythos of the electronic revolution with John J. Quirk ; Technology and ideology: the case of the telegraph.
New Communication Technologies and the Corporate Global Village
Notes Previously published: Boston : Unwin Hyman, Includes bibliographical references p. Dewey Number View online Borrow Buy Freely available Show 0 more links The demand for glossy marketing images brought many artists into the realm of Design and Advertising that also enjoy subverting those images and circulating them through the Internet, a space that can hardly be censored. Nomy starts her analysis with a discussion of branding and its effects for identity construction and presents Culture Jamming, which she understands mainly as Subvertising. This war on brands borrows methods from theorist-artist Guy Debord and the Situationists Internationals.
As negative associations with their brands do influence corporate reputation and identity, Culture Jamming is to be seen as a third vector alongside the producers and consumers of brands in the dynamic process of image construction. She precisely points out the weak spot in building brands. Soar, a former volunteer at Adbusters Magazine, is a doctoral candidate in the Department of Communication at the University of Massachusetts, Amherst. Graham Meikle Gwbush.
Bush Campaign Website. The fact that G.
Olli Schneider , Wege aus dem Spektakel? Schneider is discussing the ideas and ideals of Guy Debord and the International Situationists in order to contrast them with one part of Culture Jamming, Subvertising. Being a graphic designer and photographer himself, Schneider asks, if Culture Jamming can be an effective way to step out of the spectacle.
The team around founder Kalle Lasn projects its anti-consumerist messages through sophisticated marketing techniques. One of the best-known websites on Culture Jamming it features the magazine, merchandising and a web gallery which shows the work of diverse groups. Negativland is the experimental-music and art collective that coined the term "culture-jamming" in Negativland's view of corporate culture from outside its fringes, and their first confrontation with what they consider to be the ill-advised aspects of our nation's copyright laws, produced the book "Fair Use: The Story Of The Letter U And The Numeral 2.
The performance of hundreds of New Yorkers dressed up as millionaires demanding to be freed completely from social responsibility in exchange for their contributions to the presidential election campaigns. The action was backed up by a website that is now offline. Steven Duncombe, Verso, April Subvertise is a web gallery sharing hundreds of subvertisements, advertisement parodies. It is also possible to obtain spoof banners that link to random web designers.
The posted ideas range from silly pranks to skillful Culture Jams to serious vandalism. Memefest is a website focused on the production of memes. From their site: "Feeling the full force of consumer consciousness and information overload lately, culturally-savvy students from Slovenia have responded with a call to explore the power that targetted ideas memes , have to spin the social fabric. As a semi-virtual space and festival, Memefest intends to generate and release helpful memes which may bring some balance back into a brand-crazy world.
For him, product recognition is only valid if there is being a negative message attached to the brand or company. Although Culture Jamming is mainly attractive to young people who like to express their radical attitude - and experience the adrenaline rush - Carvajal believes it can change views and in the longer run change policies. He states that the use of the Internet is crucial for local actions to achieve a bigger impact. It introduces one of its successful lawsuits and shows some limits to their agenda.
Warren Berger , Commercial Rebellion. In: Metropolis, Oct. Presenting various examples, Berger argues that Culture Jamming techniques have already been incorporated into the language of the advertising industry. We keep waiting to be informed, to be educated, but lose the capacity to produce knowledge for ourselves in decentralized c basic reading for media anthropology majors.
John Durham Peters
We keep waiting to be informed, to be educated, but lose the capacity to produce knowledge for ourselves in decentralized communities of understanding. Jul 29, Kristen rated it liked it Recommends it for: Cagney. Shelves: academic-media. A good collection of media essays. Very helpful for communication scholars. Portia rated it it was amazing Jan 04, Lee rated it really liked it Aug 31, Alessandra rated it really liked it Oct 20, Randy Kluver rated it really liked it Feb 11, Unnamable rated it liked it Sep 28, Sasha Prasastika rated it really liked it Sep 21, Dirk rated it it was amazing Jul 16, Heather Dauphiny rated it really liked it Jan 04, James Annoreno rated it it was amazing Feb 15, Jodi Minion rated it really liked it Jan 29, John rated it really liked it Jan 18, Sarah Cavanah rated it really liked it Jan 16, Neil rated it it was amazing May 19, Ali rated it really liked it Sep 16, Federico rated it really liked it Aug 07, Josh rated it really liked it Jul 07, Scott Steele rated it it was amazing Jul 12, Dean rated it liked it Apr 24, Maggie rated it it was amazing May 02, Adeel Khamisa rated it it was amazing May 01, Matt rated it liked it Jan 11, There are no discussion topics on this book yet.